Nexgen creates high-quality, durable and long-lasting automotive sprays, cleaners and shiners.
Nexgen wanted to increase their advertising effectiveness
and wanted the experts at Swiftstart to help them with that. In addition to
helping their team grow their sales through effective advertising, they also wanted to
improve their ‘seasonal-only’ sales. Their items perform extremely well during
summer months but sales slow down during the winter months.
We started with a complete account audit. Our experts broke
down each ad campaign running on their account to evaluate their effectiveness.
This was followed by a complete competitive analysis and product-market fit
analysis. Leveraging our proprietary tech and expert insights, we developed
high-converting ad campaigns providing their consumers with the right message
at the right time.
Leveraging our expert insights, within the first 8 weeks of the
engagement (for a luxury product in during the COVID-19 pandemic), their sales
grew over 50% from the year prior. In addition, creatives to drive sale
increases during slow sales months were developed to ensure the brand was
prepared to accelerate their sales for these periods.
